And generate a steady flow of amazing leads and referrals who only want to work with you.
(without cold-calling, door-knocking, or buying expensive leads)
If not … I’d put money on the fact that there are dozens of qualified buyers and sellers within a 10-mile radius who need your services. They just don’t know about you yet.
The key to getting in front of your dream clients?
A simple, strategic plan to become known as the “go-to” agent in your community.
And right now is hands down THE best time to buckle down and level up your marketing game.
That may feel more challenging than a Tough Mudder, especially if you’re still pretty new and you’d be happy with just about ANY client right about now (even if it means driving two hours for a showing in a neighborhood you know nothing about).
Whether you’re a brand new agent or you’ve been at it for a few years, you had an “ideal life” in mind when you decided to become a real estate agent, right?
A flexible schedule that you control. Healthy commission checks and no salary cap. Getting to look at houses every day and occasionally channeling your inner Joanna Gaines while staging (or is that just me?).
➜ Chasing clients who won’t call you back
➜ Spending all your time in the car
➜ Buying ridonculously expensive leads (who never return your call)
➜ Joining a team or broker that offers little to no support
➜ Cold calling (bleh)
➜ Door knocking (double bleh)
➜ Stressing about where your next client is coming from
➜ Having a million questions and no one in your office willing to answer them
Le sigh. You KNOW you need a marketing plan (duh). But these old-school methods are draining your dignity, your energy, and possibly, your bank account.
This pandemic isn’t exactly the “pause and reset” button we were all hoping for, and yet here we all are, spending more time than ever at home.
There’s no tiptoeing around it: This is NOT real estate business as usual.
I know you are feeling the weight of this weird, seemingly unreal reality we are living in.
I am too.
But I also genuinely believe that now is THE time to take a step back, take a breath, and take stock of your business plan.
BEFORE LETTING FRUSTRATION AND OVERWHELM STOP YOU FROM ROCKING YOUR REAL ESTATE BUSINESS, HEAR ME OUT
Getting steady leads and becoming the go-to agent in your community is way easier than you’d think (seriously).
With the right strategies and a clear step-by-step roadmap, quality leads will come to you.
In today’s uncertain times, it’s not JUST about houses, inspections and contracts.
It’s about being a trusted source of information and assistance to people within your community.
It’s about being able to do everything you need to do safely and remotely.
It’s about being someone who knows what your clients need before they need it.
And it’s about knowing how to market yourself within that community, so clients come running to you any time an opportunity arises.
That, friend, is how I became the #1 solo agent in my local market (no teams, just me) producing over $22 million (and counting this year) and closing over 40 transactions in my marketplace …
within 2 years of being licensed ...
without cold calling, door knocking, or buying expensive online leads.
It’s also how I’ve managed to stay busy (dare I say, busier than ever!) throughout the COVID crisis.
Did I mention I’m a wife and mom of three kids who are now home All. The. Time?
If I can do it, so can you (seriously).
I’ve already shown countless real estate agents (new and seasoned) how to do the same.
"Paige is a true marketing rockstar with a genuine heart and she is fun! Her program certainly empowered me and gave me clarity on how I want to show up in my business. This program has provided me with a comprehensible structure, actionable steps, and lots of courage! Incredible opportunities keep presenting themselves since going through this program. marketing has become not only easier but more fun! Thank you, Paige!"
"As a brand new agent in a brand new city, this course provided direction and motivation when I felt very unsure and overwhelmed. It also helped me realize I've barely scratched the surface of the all the ways I could be connecting with my audience; I've had the social media tools all along but didn't know how to use them effectively."
Let’s recap the TOP 3 reasons so many agents call it quits (or are just scraping by) two years after getting licensed...
#1. Shiny object syndrome (aka following the shortcuts and wasting money)
Creating and following a plan requires focus and intention. But let’s be honest, there are so many “shortcuts” paraded in front of us, from cold online leads to companies who set listing appointments for you. Too many agents get distracted with the newest trick, but the truth is, there’s no magic bullet (womp, womp).
Agents who succeed know that a strategic marketing plan is a powerful guide for your business. It’s the single biggest tool to help you stand out, plan your path, create the habits that lead to consistency, and in return lead to a pipeline of clients you love.
#2. Overwhelm (trying to do everything but not doing anything really well)
You make your to-list and it’s three pages long and ends with - JUST DO ALL THE THINGS. I see you with your head in your hands, shutting down. When you have a clear plan with dates, checklists and budgets, you get laser focused and stay in your lane. This will allow you to show up consistently and build massive trust with your local audience and zero in on the ONE thing you do best.
#3. Superhero mentality (believing they have to be everything to everyone)
The most successful agents zero in on ONE geographic area they can specialize in.. When you niche down and dedicate your marketing to your specific area, you become the “Mayor of your City,” a true market expert who wins listings and gets referrals on the regular because of your local market expertise.
Perhaps in your most determined of moments you actually made a commitment to start your plan.
You’ve written a blog or two, set up all your social media accounts, probably started brainstorming your website and were super excited about all the clients (and commission) in your future.
If you were super committed, maybe you even invested in a logo design or purchased leads.
Did it get you to your goals?
If it’s not where you imagined, you need to go back and create a strategic plan that clearly lays out the plan for becoming the top agent in your market.
Wanna make it simple?
Stick with me, grasshopper.
You’re about to become a Real Estate Marketing Master.
Here to rescue you from the soul-sucking wretches of cold calling, door knocking, and expired-listing buying, and whisk you away to the world of Dream Clients and Profitability.
I'm an active Realtor who, within two years of being licensed, have become the #1 solo agent in my local market (no teams, just me) producing over $30M (and counting this year) and closing over 44 transactions in my market.
Without cold calling, door knocking, or buying expensive online leads.
I wasn’t just brand new to real estate … I was brand new to my market. I knew two people when I moved to my new city in 2017.
The key to my success has been building a personal brand and narrowing my focus to the smallest viable market I want to serve, allowing me to leverage my time in my local zone of happiness and making true connections with my community.
I’ve mastered ONE area and now I attract all the clients who want to buy or sell near me.
I’m so thrilled that I mastered this industry that I want to share it with other agents as well. This isn’t another get rich quick, cold-calling, online lead plan.
It is a solid MARKETING PLAN that will help you build a sustainable career and bring you serious success.
We may be living in an uncertain time right now.
But the truth is, I have never felt more certain than I do right now, at this very moment, that my business is going to thrive through this.
That I am going to thrive as an entrepreneur.
And I believe with all my heart, that you and your real estate business will too, if you make the choice to do so.
The news is changing daily and I don’t know what’s going to happen a week or a month from now.
But here is one thing I know for sure:
The real estate agents who choose to
step up, show up, embrace technology, and adapt during these uncertain times.
Those are the agents who will come out stronger than ever when we’re finally on the other side of this thing.
I know this to be true because current Master Your Marketing Students are gaining clients, listing homes AND still prospecting.
I am one of them, you can be too.
"I consider myself pretty digitally savvy, but I’m a firm believer that you can never have too much knowledge. This course really helped me with mindset. It’s given me a direction as far as knowing I have to systematically block out time and plan for these things. The way she put together her area guide, and the way she explains repurposing content was ingenious."
"Prior to taking this course I struggled with a bit of FOMO...the dreaded Fear of Missing Out. Trying to be all the things to all the people. Through taking this course, I have strengthened my resolve to focus on the areas where I excel. Doing more of what I love, how I love to do it and connecting authentically with those whom I love to work with."
"I was trying to do business everywhere. I was driving hours and hours in every direction, but now I’m referring people and choosing to focus on one area and becoming an expert in that area. I’ve started connecting with local businesses, blogging, and in the past few weeks, I’ve gotten 1 listing and picked up 4 buyers as a result of showing my local expertise during Open Houses."
"Before taking this course, I just wasn’t focused and felt like there was too much “stuff” going on. I had the answers right in front of my face all along, but Paige weeded out the noise so I could see them. Since taking her course and finding my ‘zone of happiness’, I’ve gotten my first listing."
No time wasting here. Action packed templates to get you going for both short and long term profitability.
This course is your permission to stop doing “all the things” and choose the areas you shine in, and double (or triple) down on those areas so you can stand out from the crowd.
Written guides, video tutorials and workbook exercises make sure you finish what you start.
That’s why I hope you'll join me in
A complete step-by-step implementation plan for REAL ESTATE AGENTS who are ready to become the go-to agent in their city, so they can stop chasing leads, and start attracting dream clients,
no matter what’s happening in the market and in the economy.
It’s the only course of its kind that:
Instantly raises your local celeb status and authority in the marketplace
Generates consistent cash flow and allows you to work with your favorite people
Gets you paid what you’re worth and generating passive income
Teaches you how to create the perfect mix of online and in-person marketing strategies for your personality
Is designed to make marketing feel FUN
The easy-to-follow, 3-Step Master Your Marketing Framework gives you a crystal clear, *can’t fail* roadmap for becoming the go-to agent in your community and designing a predictably profitable real estate business.
If you do nothing else, this module will
This is where you’ll go from “real estate agent” to BOSS of your business. The first step in becoming the CEO of your real estate business is mastering your money and creating a bulletproof foundation for managing your cash flow. This foundational business training will help you understand your numbers and create an intentional business designed to help you reach your financial goals.
By the time you’re finished with Step #1, you’ll have your annual business budget all mapped out, and you’ll know exactly where to invest to grow your business.
This is where you’ll determine HOW to spend your marketing energy and budget with intention and focus.
Remember, the main reason you’re stuck in overwhelm is because you’re trying to do “all the things.” In his phase, we’ll dive into understanding exactly who you are talking to, what to say, and choosing your zone of genius (blogging, vlogging, podcast, social media, event based marketing). I'll be serving up a Marketing Option Buffet and give you the control to choose HOW you want to show up in your market with your personal brand.
Boom! By now, you’ve told overwhelm to eat your dust and created your highly focused marketing mix. THIS is where the magic happens. During this phase, you’ll create your promotional calendars, so week after week, month after month, you’ll know exactly where to invest your time and energy.
Execution is the name of the game. Together we’ll put this plan into action.
The end result will be a highly profitable real estate business that you can scale as large or as small as you want. The choice will be yours. (Can I get an amen?)
You’re in the home stretch and it all culminates with how you organize your day so you can accomplish your goals. From time management to budgeting, these lessons will take you from reacting to your business to RUNNING your business.
Now we are preparing for business. This is a mini-training inside this epic course. This training is led by Asana and productivity guru, Amy Mitchell. It is all about Asana, a task manager that can help you organize your "to-do" list so you can "do ALL THE THINGS" with out imploding.
I’ve got you. This course was written for you. All the coffee dates and questions that came from agents on how to create a deep, unshakable marketing plan are wrapped up in this course, created by me - an active REALTOR who knows what the day to day demands on you look like..
This course will take you from being stressed out over where your next client is coming from to taking control over your messaging and proactively attracting clients to you. In addition you’ll be part of a community of real estate agents who support one another and celebrate your success.
This course will allow you to be decisive and give you a plan to execute AND it will shift your paradigm and how you think about marketing yourself and your business.
It’s going to be work though - you’re not buying leads here or relying on a set-it-and-forget-it-pay-to-play method.
But when you make the commitment to work through the lessons, you’ll have clarity on who you serve. You’ll have immediate action items and long term foundational items that will help you create a strategic plan to execute and build relationships within your community. If you stay consistent you WILL win.
After 30 days, if you put in the work (we want you to show us you- built a website, completed and promoted 12 blogs) but don’t see positive traction in your sphere, email me, [email protected] for a full refund. I’ve got your back.
When you enroll today, you’ll get access to everything for just:
YES, you can binge on this course. I know how busy and unpredictable your workflow can be so the course is delivered in full at the time of purchase so you can dive in and execute when it fits into your schedule.
Absolutely, the collaboration in the Master Your Marketing group on Facebook is what this is all about. I will do a weekly live Q & A for the first 6 weeks every time after the course doors close. You can also email me anytime for support.
After the 6 week period, I will continue to show up in the Facebook community to answer questions and provide tips and tricks in an ever evolving world of marketing.
For a lifetime as long as the course exists. You will have access to every version as it evolves and is upgraded, it will be right there in your library to refer to as your business grows.
The course opens only 3 times a year. I recommend always taking one marketing course per year and getting one real estate designation per year. It’s great for your business and your clients.
This is not a system to purchase leads. This course is built around what value you bring to your community as a person, small business owner and a professional real estate agent.
Nope, we’re going deep and setting the stage for the foundation of your business. We’ll talk social media but prior to that we’ll gain clarity on your authentic brand voice and your online and offline presence. This course will be the springboard to leveraging the marketing system of your choice.
I sure as heck hope not! If you ever feel that way email me and I’ll help you through that feeling. My philosophy is rooted in not having to do ALL THE THINGS. Instead we find clarity in the things we LOVE most and do that ONE THING really well. Igive you the permission to say “no”, my friend.
When you enroll today, you’ll get access to everything for just:
If you said YES to any of these, I can’t wait to meet you inside of Master Your Marketing with Paige.
When you enroll today, you’ll get access to everything for just: